Hey, my names Gay. I’m the human behind lived-in.
Creative Mentor, Repair Artist, Sewist and Clothing Reseller.
Over the past two decades, I’ve shaped a livelihood around clothes and care.
I’ve run small clothing brands, become a top vintage seller on Depop, opened my own sewing studio, and built a visible mending service that helps people wear their stories - not hide them.
In early 2024, I made the decision to close my studio.
It wasn’t because things weren’t going well - they were. I was fully booked, had consistent clients, and on the surface, everything looked like it was working.
But behind the scenes, I was stretched thin. I’d started to feel disconnected from the work I loved.
Soul and Flare - Sneinton Market Avenues, 2020-2024
I knew I didn’t want to grow bigger. I wanted to grow deeper.
I now mentor other repair artists and tactile creatives who want to build a livelihood on their own terms.
People who care deeply about what they do - but are tired of undercharging, burning out, or getting lost in what everyone else is doing online.
My focus is helping them price with clarity, show up without feeling cringe, and build something they can actually sustain - without sacrificing their values or their wellbeing.
Because the more we can normalise care - for clothes, for people, for the planet - the better off we’ll all be.
If you’re trying to build something that reflects that too, you’re not alone.
You don’t have to figure it all out by yourself.
Some brands I have worked with over the years…
Awards, projects and recognitions.
Follow my journey.
